WordPress Development

Custom WordPress websites built to be managed, not fought with

WordPress powers a huge share of the web because it's flexible — but that flexibility can turn into a slow, plugin-bloated mess without someone who knows how to build it properly. I develop custom WordPress sites and WooCommerce stores that load fast, are easy for a non-technical client to update, and don't fall apart the first time a plugin gets updated.

What's included

• Custom theme development — hand-built templates instead of a bloated page-builder theme, so pages load faster and match your design exactly
• Custom Gutenberg blocks — so editors can update content in the block editor without breaking layouts
• WooCommerce setup — product catalogs, payment gateways, shipping rules, and checkout customization for stores that need to actually sell
• Performance and SEO — clean markup, image optimization, caching, and Core Web Vitals tuned for search ranking
• Editor-friendly CMS structure — custom fields and templates organized so your team can add pages and posts without calling a developer every time

Who this is for

Small businesses and founders who need a WordPress site that looks custom (not templated), loads fast, and can be maintained by someone on their team after handoff — plus store owners who want a WooCommerce setup that's actually reliable at checkout.

Frequently asked questions

Do you work with existing WordPress sites, or only new builds? Both. I take on redesigns, WooCommerce store builds, speed/performance fixes, and plugin/theme troubleshooting on existing sites, not just greenfield projects.

Will I be able to edit the site myself after launch? Yes — that's a core part of how these builds are structured. Custom blocks and clear content areas mean you're not stuck editing raw code to change a headline or swap a photo.